Running a business is not a layman’s job. There will be a lot of sacrifices in the process. But in this article, we will deal with that aspect of running a business which is most often than not, ignored – paperwork. Most of the times, people fail to follow the legal compliances that are made necessary by the law.
The following guide is for all those who earn bread and butter from their websites hosted on the world wide web. You do not always need to be an owner, you can be a part of the management as well. This guide is for those too who get frustrated form the vague 10,000 or more official guides which never really give you useful insights.
So with this, we start with a few must-haves to include on your website
1) Transparent terms and conditions
You should list down all the terms and conditions clearly on your website and ensure that every customer has a concise knowledge about it. This would be of great help to both the parties, you and the customer. This would safeguard your business from every misconception that a customer can cook in their heads that prove to be injurious for you.
In fact, the customers would also be always aware of the tiny nitty-gritty of your business that you can forget to inform.
Here is the list of some extremely crucial mentions that you must have on your website:
b) Payment and Prices: All details of the price aspect of the product should be clearly stated. By this, we mean taxes and extra fees should also be clearly mentioned. Also, you could list various methods of payments and how the procedure would take place in case the payment is halfway failed or anything else that comprises the ‘money’.
c) A refund policy: The task here is to make it as clear as you can to customers about the various situations in which a refund would take place or not.
2) Imprint on your website
It is mandatory to have your contact details imprinted on your website. This includes
- Company name
- Physical address
- Email address/Phone number
These details should be easily accessible to all your customers to give out the message that you are always available for your customers. You can include this as a footer on every page or have a separate page altogether called ‘Contact Us’.
3) The clarity in product descriptions
This means the identity of your product should be clearly described. You cannot mislead your customers by sugarcoating or hiding any feature(s) of your product. You should be careful that all your products are clearly described and are not misleading in nature. It is always better to list out all the ingredients and process involved to produce your product irrespective of the industry.
This means that your website or services should be accessible to anyone who needs it. This point of our guide is dedicated to the equality aspect, which has become extremely crucial especially after the equality law 2010. If your website does not fulfill this criterion, then you and your company could be in a breach of Equality Act 2010.
Pro Tip: Use Stillio
Stillio is a website archiving tool that captures screenshots of your website at regular intervals without manual intervention. This would help you keep a track of your daily performance and backs you up with solid evidence if ever your competitors dare to point out any legal compliance against you. We are all aware of the competition and ‘survival of the fittest’ – so would you take any risk that can endanger all your efforts? Stillio thus comes at your rescue to keep you secure 24*7 with the automated screen-prints. Some of its other use-cases are:
- Brand management
- Competition tracking
- Trend Tracking
- Content Verification
As we conclude, here’s a final piece of advice – apart from all these laws and regulations, your intentions should be clear and free of any conspiracy, because at the end that is what matters!