Apps & Software

Top 10 Most Popular eCommerce Platforms

Finding the best eCommerce platform for startups can be an uphill task for any budding entrepreneur. As you try to balance between quality and budget, it’s easy to be swayed into picking a solution that might not fully maximize your business idea.

All the same, you’re always looking for a secure platform that ticks all the boxes when it comes to consumer satisfaction and business success. To get this, here are a few factors you may want to consider.

  • Supported payment methods. They should be safe and accessible.
  • Mobile-friendliness. The platform should also be optimized for mobile phones.
  • Social media integration. The solution should integrate with different social media platforms to help you promote your business and engage actively with your audience.
  • Ease of navigation.

Top 10 eCommerce Solution Options for Small Businesses

Here’s our list of top 10 best and most popular eCommerce platforms for businesses. Read on, compare the features and pick the one which best suits the voice of your brand.

1. Shopify

This list wouldn’t have been complete without mentioning Shopify. It’s one of the most popular eCommerce platforms globally powering over 800, 000 stores. It’s primarily popular because of the simplicity in using it lets you set up and launch your store quickly.

All these are made possible with the numerous templates that it comes with and which you can easily customize to meet your needs irrespective of whether you wish to sell digital or physical goods.

2. WooCommerce

This is a free WordPress plugin that’s designed to make it easy for eCommerce merchants to run their stores on WordPress. It features a shopping cart feature and secure payment processors to be used on the site.

WooCommerce is also an open-source platform meaning that anybody can edit it and add the features they mainly want to use with it. While it’s free, you’ll need some money to integrate the shopping cart feature.

3. Magento

This eCommerce solution is primarily designed for enterprise-level stores. It’s an open-source platform meaning that you can easily customize it to suit your needs.

Some of the most notable Magento features are its customizable shopping carts, the ability to accept payments on-site, the intuitive order and inventory management, and robust add-ons to enhance your store’s capabilities.

4. BigCommerce

BigCommerce has numerous intuitive customization features and built-in tools to give you one of the best eCommerce experiences. It has an eCommerce website builder to help you host your site for free.

It’s also very easy to design, allowing you all the freedom to bring in all the features which you wish to have on your site to help you get started fast and be competitive.

5. Squarespace

This eCommerce store builder is primarily popular because of its beautiful drag and drop templates, which are designed to make it easy for store owners to build effective websites. It also comes with powerful tools and features to make it easy building responsive online stores.

Some of the primary benefits of using Squarespace are that it supports marketing software for recovering abandoned carts, managing subscriptions and recurring payments, etc.

6. Wix

With over 70 free themes, Wix is one of the perfect options for online store startups. Its drag and drop editor is designed to make it super easy for anyone to build a beautiful online store without touching a line of code.

It has an excellent free plan, but you’ll need to upgrade if you wish to get rid of Wix ads on your site and unlock some other powerful features to scale up your business.

7. Salesforce Commerce Cloud

Salesforce Commerce Cloud was formerly identified as Demandware. It’s a cloud-based eCommerce solution that’s best fitted for B2C retailers.

Salesforce Commerce Cloud integrates with a good number of marketing services and CRM tools, something which makes it a viable option for the enterprise-level merchants.

It can handle high volume sales and traffic and offers options to match with international businesses, order management, and AI personalization for superior eCommerce experience.

8. 3D Cart

This platform is designed to help you build a store that seamlessly integrates with your social media channels, blogs, and websites. It comes with beautiful web templates and powerful features to help you get started selling fast and get noticed online.

9. Big Cartel

Big Cartel was primarily designed to make it easy for artists to showcase their work. It, however, comes with powerful customization features that also make it a viable option for online store merchants who can easily customize its form codes and themes to suit their brand’s voice and mission.

Big Cartel also lets you review sales stats, add discounts and promotions for individual items, track inventories, and use custom domains on websites.

10. Volusion

Volusion is another popular eCommerce platform that’s tailored for new entrants in the eCommerce field. It comes with different pricing tiers to accommodate various level merchants.

All these tiers come with lots of free themes, in-site blogging functionality, and discount creations to suit your needs.


Building an online store using an already made platform can be easy but maintaining it can be demanding. From maintaining or increasing your SERPs ranking, you’re always on the lookout for new strategies to rise on top of your competitors.

One strategy that cuts across all these aspects is your site’s security. You have very little to worry about anyway because SSL certificates like EV SSL are there to bail you out of the security maze and convince your clients that their security is your topmost priority.

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