Technology has come up with a lot of new and innovative developments that have changed the world to a great extent. Social media is also a product of technology. How can we forget the internet in this race? Yes, social media and the internet are two important and integral components of everyone’s life these days.
But only a few people know that these things can be harmful and dangerous for them. There should be no doubt at all that the internet and social media come with their own drawbacks. Due to the serious issues and being open-source platforms, anyone can use them and exploit others’ data as well as information. In this article, we will be looking into how cybercriminals use social media to target any business firm.
What Cyber Criminals Do?
Cybercriminals are the criminals who most of the time use the internet, social media and other technologies to steal data, loot banks and hack company profiles. They usually operate in the form of groups. The cybercriminals are organized gangs with an informal structure in the organization. It is also right to say that individuals also do the same tasks but they have limited visions when it comes to targeting anyone.
So basically the cybercriminals make use of the latest technology and particularly internet to get access to anyone’s data. When they get access to the data, they can do a lot of stuff and harmful things. Companies can lose all of the data, customer details, banking information, and important secrets. Due to this recent trend, it has become necessary that companies should be careful about this and take good care of their data.
Cyber Crimes through Social Media
Social media is not just about a single website or platform. Rather, there are over a dozen websites and apps. Even dating sites and apps have also become something like social media. But they serve the same purpose and that is to provide entertainment, connect people as well as provide them with an opportunity to meet the new people in the town and far and wide.
The invention of social media was revolutionary as it has changed the social trends, culture, and traditions to a large extent. Time is gone when people valued social gathering, sitting with families and spending time together. Now everybody is busy with their phone and have no idea what is going on around this. More than 2.38 billion people use Facebook alone. WhatsApp has 1.5 billion users.
Due to a large number of users and visitors, cybercriminals find social media a great and potential option to target people for their gains. It should be noted, the social media companies are not concerned with user data, privacy and if their accounts are hacked. Even these companies sell user data and spy on them. Due to this reason.
How Social Media is used for Cyber Crimes?
As we know that more than 3.5 billion people use social media around the world, it is not hard for hackers or criminals to find their target users. For example, if criminals know about someone who works at a reputable company in an important position, they will find him on social sites. They will then try to gather information and access their data.
Going further, these groups hack social media accounts, Gmail and other stuff. With this, they get access to secret and important information. So when they have the data, they try to exploit it. The person who lost the data is connected and asked for favors. This can be anything from providing company details to access to files and bank accounts.
Repercussions for Business Firms
So far the discussion makes it clear cybercriminals easily get what they want. But now the point is what the dangers are for companies, Should companies protect their reputation from cyber-attacks. Yes, there are serious repercussions for a business firm. Like if the account of important work is hacked, the company can imagine how painful and harmful it can be.
With this trend, companies should protect their data. Moreover, they should advise workers to stay alert and take care of their information. Using employee tracking software will also be of great help in this regard. Companies, as well as the employees, will be on the safe side.