The profound transformation of organizational and business activities, competencies and processes is digital transformation. Digital transformation is predominantly used in a business context, but it also impacts many other organizations such as public sector agencies and governments.
In developed countries, such as Japan, their vision is much higher for digital transformation. However, digital transformation is not just about technology and disruption.
Digital transformation is crucial for every business and it can be caused by numerous factors:
Rapid technological innovations:
Technological innovations are more efficient and impactful than ever before. However, it’s not the technology that drives transformation and disruption. It’s how it is adopted and practised by stakeholders, partners, competitors and customers.
Multiple technologies are circulating in the market with clear disruption potentials, virtual and augmented reality, IoT, edge computing, blockchain, and artificial intelligence are some examples.
However, when these technologies are combined, the most disruptive potential occurs. We can see the convergence of various disruptive technologies such as IoT, artificial intelligence and big data analytics.
Geopolitical changes, regulatory changes, and many others demand evolution towards transformational business ecosystems. For instance, consider the impact of GDPR (General Data Protection regulation) on transformation.
Personal data protection is not the only perspective of regulators for digital technologies. Regulators require transformational approaches in every department to combat thefts and frauds. From disruption, business processes and the broader ecosystem in which it operates, everything overlaps.
Customer Behaviour and demand:
Disruption and customer-induced transformation are not significantly related to technology. When adopted and turned into business challenges, technology often enables it.
An example of a force that drives digital transformation is the demand of customers, they demand it for ease of use in dealing with business. Businesses are investing in digital transformation as they don’t’ have any other option anymore to support and provide better services to the customers.
Demand for security:
One of the main reasons for the digital transformation of a business is the demand for security. Traditional security approaches are not enough to verify financial transactions and prevent theft. Due to advancements in technology, fraudsters are attacking financial transactions in a more efficient way.
Digital transformation myths and realities:
In order to reap maximum benefits, involve all stakeholders in the digital transformation process and focus on real business and customer challenges.
Adopt a clear approach and prioritize tasks while digitally transforming a business. Relationship of business and IT team is crucial to gain success and benefits from the digital transformation of a business.
Various myths and realities about business transformation are enlisted below.
- Digital transformation is about customer experience but the reality is, it provides huge opportunities to increase productivity and efficiency as well.
- Another misconception is, digital transformation is only crucial for B2C (business to customers) companies, but it provides opportunities for growth of all industries with no exceptions.
- Another reason for failure is, enough initiatives for digital transformation are key to success. But, to increase performance, manage transform intensity.
- Approach for digital transformation is different for every company and industry, but digital transformation is the same as all department are interdependent in a digitally transformed company.
Digital transformation is not a choice anymore, it is mandatory for the survival of a business. Customers are demanding ease in the services they avail from a company and ignoring their demand can cause in loss of customers.